Digital channel popularity - Smart Insights https://www.smartinsights.com/tag/digital-channel-popularity/ Digital Marketing > The Marketing Strategy Blog Thu, 09 Apr 2020 15:19:41 +0000 en-US hourly 1 How to become a better marketer: 6 marketing tactics https://www.smartinsights.com/managing-digital-marketing/personal-career-development/how-become-better-marketer/ https://www.smartinsights.com/managing-digital-marketing/personal-career-development/how-become-better-marketer/#respond Thu, 09 Apr 2020 15:16:26 +0000 https://www.smartinsights.com/?p=152328 How to become a better marketer: 6 marketing tactics you need to work on to stay relevant   With the rapid development in technology, many changes occur in the marketing scene within short periods. Therefore, as you're trying to execute …..

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What email content do your customers want to receive? https://www.smartinsights.com/email-marketing/email-communications-strategy/what-email-content-do-your-customers-want-to-receive/ https://www.smartinsights.com/email-marketing/email-communications-strategy/what-email-content-do-your-customers-want-to-receive/#respond Tue, 31 Mar 2020 15:30:00 +0000 https://www.smartinsights.com/?p=149362 Chart of the week: Discounts, receipts and advanced notice of products/sales are the top performers for email content according to customers, but marketers are not following suit in their email comms The Data & Marketing Association (DMA) published its Marketer …..

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Breaking down your marketing activity to focus on channels https://www.smartinsights.com/digital-marketing-strategy/channel-skills-gap/ https://www.smartinsights.com/digital-marketing-strategy/channel-skills-gap/#respond Mon, 30 Mar 2020 07:30:13 +0000 https://www.smartinsights.com/?p=151932 With the channels skills-gap currently estimated at 13%, whether you are looking to change company/function or keep progressing in the career you already have, building up your channel-specific skills will help you bring the right skills to the table While …..

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Which digital channels do online shoppers prefer? [#DigitalInsights] https://www.smartinsights.com/ecommerce/digital-channel-preference/ https://www.smartinsights.com/ecommerce/digital-channel-preference/#respond Tue, 09 Jun 2015 09:00:00 +0000 http://www.smartinsights.com/?p=49915 A CapGemini survey of 18,000 consumers shows their preferences for apps, social media and other channels Identifying how consumers interact with both physical and online retailers, their expectations and motivations to buy is important to any business. CapGemini's survey delves into …..

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